The Most Lovable City

 

In the lead-up to Valentine’s Day, Telstra set out to find the world’s most lovable city by analyzing conversations across social media. The results were displayed live on the Central Feature, a two-story high screen at the heart of their flagship store in Sydney.

Not only did the installation fill the store with a beautiful magenta glow, but it also showcased live global activity, highlighting the ongoing conversations in each city as they unfolded.

My Role:

Art Director
UI Designer

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